Silver Bird ... Dec09

One of the main players in Malaysia's breadmaking industry, will benefit from its expansion plans and new contracts.

Silverbird has secured two contracts to supply confectionary to Munchworld Marketing Sdn Bhd and Best One Food Pte Ltd, which supply their products under the brand name Munchy's and Best One respectively, valued at RM40 million.

Best One is a Singaporean company supplying bread to all the local coffee shops in Johor. Munchworld Marketing, on the other hand, will tap into Silverbird's extensive network as the sole distributor of Tiger crackers.

The new contracts in hand will boost revenue next year (2010).

Silverbird also has clinched two contracts for the supply of bread, buns and rolls from Singapore's NTUC Fairprice Cooperative and Singapore Armed Forces worth a total of S$14.7 million (S$1 = RM2.43).

The new contracts are expected to deliver profits next year (2010).

Silverbird is principally engaged in the manufacture and distribution of bakery products under the High 5 and Silver Bird brands, and the distribution of prepaid phone cards for Maxis Hotlink.

Malaysian bread and rolls consumption have been growing consistently at a range of 3.8 per cent to seven per cent.